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Google insider explains why Big G may lose the Internet wars

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A DC Member writes:

"This is a really amazing post by a Google employee, supposedly intended originally for a private Google audience but "accidentally" posted publicly and now, apparently, allowed to remain public. Read it while it lasts!
https://plus.google....51/posts/eVeouesvaVX
Some choice quotes:
I was at Amazon for about six and a half years, and now I've been at Google for that long. One thing that struck me immediately about the two companies -- an impression that has been reinforced almost daily -- is that Amazon does everything wrong, and Google does everything right... But there's one thing [Amazon] do really really well that pretty much makes up for ALL of their political, philosophical and technical screw-ups.
That one last thing that Google doesn't do well is Platforms. We don't understand platforms. We don't "get" platforms. Some of you do, but you are the minority. This has become painfully clear to me over the past six years. I was kind of hoping that competitive pressure from Microsoft and Amazon and more recently Facebook would make us wake up collectively and start doing universal services. Not in some sort of ad-hoc, half-assed way, but in more or less the same way Amazon did it: all at once, for real, no cheating, and treating it as our top priority from now on. But no. No, it's like our tenth or eleventh priority. Or fifteenth, I don't know. It's pretty low.

It's a long write-up but well worth reading all of it. Please do!

I don't really have much to add except to say that I've never really understood this issue as clearly as he states it here. I've had some sense of it, but the way he lays it out makes it blindingly obvious. I hope Google learns from this because I like their products and the general way they do things, but it's true that they are slowly losing the platform wars. I honestly thought G+ must have had a strong platform vision internally that was slowly being exposed to the outside world, but it sounds like maybe that's not the case. Eek!"

- Oshyan

posted by JavaJones donate to JavaJones
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